The 8 Best Sex Toys in 2025

These included carved wooden dildos, delicate vibrating devices, and even playful contraptions designed to amplify the pleasure of both individuals and couples. Yes, women’s sex toys are safe to use when purchased from reputable retailers like Sextoy.com. Always follow the manufacturer’s instructions and clean your toys before and after each use to maintain hygiene and longevity. We make it easy for you to get the adult toys you need with free shipping for online purchases $59+ and hassle-free exchanges. We test a lot of sex toys and accessories here at WIRED, and there isn’t enough room in one list for all of our favorite picks. There’s barely enough room on this list for all the toys we’d consider phenomenal, let alone the ones we consider the absolute best.

If you’re intrigued by Dame and Maude’s products but wouldn’t mind earning some Beauty Insider points with your purchase Adult toys, Sephora’s intimate care section has got you covered. The beauty retailer started selling sex toys in February 2022, offering a new place to pick up some of the best vibes from both brands, from Dame’s Pom to the Maude Vibe. Although you won’t find the products in stores (at least, not yet), it’s still plenty convenient to pick up setting powder and a sex toy in the same online shopping trip. Say you’re feeling pretty happy with your base collection of sex toys and are now on the hunt for something a little more luxury — look no further than Lelo.

Many online erotic purveyors are stuck organizing their sites in binary “men” and “women” categories. Not so with Lovers, which cuts to the chase with verticals named “Sex Toys,” “Vibrators,” etc. Under “Pulsators,” you’ll find the Womanizer Premium 2.0 ($209), designed to stimulate e-ver-y clitoral nerve ending.

The two pillows worked great together and individually, providing a much-needed lift during oral and penetrative sex for maximum enjoyment. We thought the sex pillows made different sex positions easier to achieve because the cushion took away the stress from the knees and other joints. “It was almost like sex was weightless, and I didn’t have to shoulder my partner’s weight Adult sex toys,” says Tim Larson. My greatest qualm with the Magic Wand Plus is its plug-and-play design. Although it’s more powerful and has more settings than the Original model, the designers didn’t add a rechargeable battery; you must be tethered to a wall outlet.

Its staff sexologist, Dr. Carol Queen, even curates an Antique Vibrator Museum for them. So, needless to say, Good Vibrations knows a lot about vibrators—and if a fantastic vibe is what you’re looking for, its site is definitely worth checking out. The team returned with their findings, handing me the task of analyzing and reporting. After what was a hectic 34 hours, I had a list of this year’s 14 best sex toys for men. I used reviews from vendor sites and sex toy forums to decide on contentious picks.

This is a highly sought after anal plug both for quality, and for branding. Make sure you bring along some water based lubricant for your anal training sessions. Finally, we think you will love this high quality toy if you enjoy power exchange or other BDSM kinks. This is one of our top selling toys, and you will understand why the first time you use it.

Depending on where you live, you might also opt to shop for a product in person, says Laino. “It can be a really fun experience to go to a sex store and look at toys,” she explains, adding that it can also be a great bonding activity with a group of friends or a partner. Relatively quiet vibrators are a must for people with roommates, kids, and/or thin walls. While testing, we prioritized discreet vibrators over loud ones; many reviewers compared a vibrator’s noise level to others they tested, or have tried in the past.

Explore pleasure on your own terms with our extensive collection of premium solo toys. From vibrators to masturbators, we offer everything you need for satisfying self-care and personal exploration. This gorgeous solid stainless steel toy is ideal for applying firm pressure to the G-spot or P-spot, and it’s great for both cis and trans guys. The curvature of the toy is super stimulating, and its firmness allows for direct, constant pressure. Just maybe pack a waterproof poncho if your partner is a squirter because things might get a little wet. Everyone can find something they like with its assortment of vibration patterns and suction extremity.

If you’ve never used a sex toy before, start with a bullet vibrator or the classic wand vibrator. These vibrators are some of the most popular toys on the market, largely because they’re simple to use and result in undeniable sexual pleasure. From there, you can move on to a more intense female sex toy products (think a rabbit vibrator, butt plug, or suction vibrator) for a deeper orgasm.

“If you want to enjoy more intense and overwhelming sensations (both internally and externally), it doesn’t get better than the Womanizer Duo 2,” Dr. O’Reilly tells SELF. It combines the air-pulse technology of a clitoral suction vibrator with a curved arm that has 14 vibration settings and slips inside. A toy that targets your clit and your G-spot at the same time, she says (sort of like a rabbit vibe sextoystoreshopping, but better). Before we take a walk down the sex toy aisle, it’s worth pointing out that these toys can be used by anyone with a penis. Some require erections and some don’t, and some will work better for certain sizes of penises than others. Take a look at some of the most popular products among our customers, including both sex toys for women and people with vulvas & sex toys for men and people with penises.